Friday, December 16, 2011

Android and IOS Dominate Markets "Smartphone" The U.S.

Android and IOS Dominate Markets "Smartphone" The U.S. Google's Android platform and Apple's IOS dominates the smartphone market in the United States (U.S.) in 2011. While other operating systems that come to enliven the U.S. market, such as the BlackBerry OS and Windows, was forced to work hard to reform their respective strategies.

Institutions to market researcher The NPD Group, has issued a report on the smartphone market in the U.S. from January to October 2011. "The competition that has dominated Google and Apple handset providers forcing companies to make big changes," said Ross Rubin, Executive Director of the Connected Intelligence for The NPD Group, quoted by Kompas Tekno, Thursday (15/12/2011).

Google's Android platform represents 53 percent of the smartphone market in the U.S., up 11 percent from 2010. The increase is fairly rapid as in 2009 and the Android market in the U.S., only 9 percent.

For Apple IOS grew to 29 percent. IOS in the U.S. market share had declined. In 2009, IOS users by 24 percent, but in 2010 fell to 21 percent.

While the BlackBerry OS market Researh In Motion (RIM), this year fell to 10 percent. BlackBerry OS heyday occurred in 2009, when they earned 44 percent of the smartphone market in the U.S., beating the IOS and Android. However, the popularity of the BlackBerry OS began to decline in 2010 with the acquisition of 25 percent of the market.

While the two operating systems from Microsoft's getting worse because the market is only 3 percent of Windows Mobile and Windows Phone 7 only 2 percent. Windows Mobile had debuted in 2007 with market share to 42 percent.
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